What is it?
This workshop will teach you how to write persuasive and engaging copy for your business website that’ll make you stand out from your competitors.
You’ll learn how to show off your unique selling points and create a helpful, trustworthy website that will generate enquiries and sales. We’ll also look at how to write and organise the content on your website for ease of use, helping your customers to find what they’re looking for.
There will be a combination of teaching, discussions and exercises so you can apply what you’ve learned to your own business.
Ideal for small business owners, sole traders, startups and pre-startups.
What will you get?
You’ll leave this workshop with solid ideas about how to structure the content on your website, and how to write about your products, services and business, to create the right impression.
By participating in group discussion and working through the written exercises, you’ll create copy that you can take home with you to use on your own website.