A two-part workshop series exploring pricing and cash flow. The sessions will explore the following areas -
- The relationship between cost, price, value and profit
- How to apply market, cost plus and value pricing to your practice
- How to forecast sales, outgoings and personal budgets and cash flow
- How price can be used to drive sales and achieve other business goals
At the end of both series, you'll be able to identify, evaluate and apply relevant pricing
strategies to your business to achieve goals, identify and forecast different sales opportunities, complete a cash flow forecast and use this tool to inform decision-making!
About the trainer…
Ellen O’Hara is a creative business coach and has been working with artists, designers, makers and other creatives to start and grow successful businesses for the last 17 years. Ellen previously held roles at award-winning craft incubator Cockpit Arts, the Prince's Trust and Arts Council England and began her career in management consultancy at Arthur Andersen.
As well as providing one to one support, Ellen has designed programmes for Nesta, Arts Council England, Innovate UK, British Council, Clore Leadership Programme, Crafts Council, National Arts Council Singapore and Business and Arts South Africa.